The past 12 months have provided us with many new experiences. With shifts in consumers' buying trends and expectations to retailers, staying relevant is vital to your organization's continued success. During this session, focused on retailers, current PHTA Retail Council Chair Joe DeFuria and council member Jamie Puchmeyer will review consumer adjustments made in 2020 and provide an outlook on continued success in 2021.
Identify examples to stay retail-relevant in the changing times
Discuss ways to retain and enhance your customer experience
Provide case studies of retail success stories
Purchase includes CEUs